Our Family Tree: People Who Shaped Go Bagels

A shop is made by people. These are a few who taught, tasted, and cheered us into being.

Seeded Stories: Sesame, Poppy, Everything, and More

Toppings tell tales. Explore how each seed and spice shapes flavor—and what to pair with your favorite.

Flour, Water, Time: The DNA of a Great Bagel

Four ingredients, infinite nuance. Here’s how we build our signature crumb and crust from the ground up.

The Boil Matters: Why We Kettle Our Bagels

We don’t skip the kettle. Learn how a short simmer creates the bagel texture you crave.

From Kettle to Crust: The Bagel Origin Story

A brief history of bagels, from immigrant handcarts to your neighborhood counter—and how boiling made the legend.

Fresh Today, Perfect Tomorrow: Storing and Reviving Bagels

How to keep that NYC crunch-and-chew—simple storage, freezing, and toasting tips that really work.

Cousins on the Block: Bagels, Bialys, and the Flagel

Meet the family—what sets bagels apart from bialys and flagels, and how to top each like a New Yorker.

Malt Matters: The Sweet Science Behind Color and Crust

A small ingredient with a big job—how barley malt shapes bagel flavor, color, and that signature shine.

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